Postgraduate Certificate in Social Media Analytics for Marketing
-- viewing nowSocial Media Analytics for Marketing: This Postgraduate Certificate equips you with the skills to leverage social media data for impactful marketing decisions. Learn data mining, sentiment analysis, and social listening techniques.
2,802+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
About this course
100% online
Learn from anywhere
Shareable certificate
Add to your LinkedIn profile
2 months to complete
at 2-3 hours a week
Start anytime
No waiting period
Course details
• Social Listening and Brand Monitoring
• Sentiment Analysis and Opinion Mining
• Advanced Social Media Analytics Techniques
• Marketing Campaign Measurement & ROI
• Data Visualization and Reporting
• Social Media Marketing Strategy & Planning
• Competitive Analysis using Social Media Data
• Ethical Considerations in Social Media Analytics
Career path
Career Role | Description |
---|---|
Social Media Marketing Manager | Develop and execute social media strategies, analyze campaign performance, manage social media analytics, and report on key performance indicators (KPIs). Requires strong analytical and communication skills. |
Social Media Analyst | Collect, analyze, and interpret data from various social media platforms. Identify trends, insights, and opportunities for improvement. Strong data visualization and reporting skills are essential. Experience with social media analytics tools is highly beneficial. |
Digital Marketing Specialist (Social Media Focus) | Develop and implement social media marketing campaigns, manage social media accounts, track campaign performance, and report on results. Needs understanding of social media analytics and marketing principles. |
Data Scientist (Social Media Analytics) | Develop advanced analytical models for social media data, extract actionable insights, predict consumer behavior, and support strategic decision-making. Requires strong programming and statistical modeling skills, combined with social media expertise. |
Entry requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
Why people choose us for their career
Loading reviews...
Frequently Asked Questions
Course fee
- 3-4 hours per week
- Early certificate delivery
- Open enrollment - start anytime
- 2-3 hours per week
- Regular certificate delivery
- Open enrollment - start anytime
- Full course access
- Digital certificate
- Course materials
Get course information
Earn a career certificate
