Postgraduate Certificate in Social Media Analytics for E-commerce
-- viewing nowSocial Media Analytics for E-commerce: Master the art of data-driven decision-making. This Postgraduate Certificate equips you with the skills to leverage social media data for e-commerce success.
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Course details
• Social Listening and Brand Monitoring
• Data Collection and Web Scraping Techniques
• Social Media Marketing Campaign Measurement
• Sentiment Analysis and Customer Feedback
• Influencer Marketing Analytics
• Data Visualization and Reporting
• Advanced Analytics and Predictive Modeling
• Legal and Ethical Considerations in Social Media Analytics
• Case Studies and Best Practices in E-commerce
Career path
Career Role & Skill Demand (UK) | Description |
---|---|
E-commerce Social Media Analyst (High Demand) | Analyze social media data to optimize e-commerce strategies, identifying trends and improving ROI. Requires strong analytical and data visualization skills. |
Digital Marketing Specialist - Social Media Focus (Medium Demand) | Develop and implement social media marketing campaigns for e-commerce businesses, managing social media channels and engaging with customers. Requires social media marketing experience. |
Social Media Data Scientist (High Demand) | Develop predictive models using social media data to forecast sales, customer behavior and improve targeted advertising for e-commerce platforms. Advanced analytical and programming skills needed. |
E-commerce Business Intelligence Analyst (Medium Demand) | Analyze large datasets including social media, sales and website data to provide actionable business insights and recommendations for e-commerce growth. Strong analytical and reporting skills are vital. |
Entry requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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