Advanced Certificate in Social Media Listening Skills

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Social Media Listening: Master the art of insightful data analysis. This Advanced Certificate equips you with advanced social listening techniques.

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About this course

Learn to utilize social media analytics tools effectively. Designed for marketing professionals, brand managers, and public relations specialists. Develop skills in sentiment analysis, competitive intelligence, and crisis management using social data. Gain a competitive edge by understanding consumer behavior and brand reputation. Elevate your career with actionable insights from social media conversations. Enroll today and unlock the power of social data. Explore the full curriculum now!

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Course details

• Introduction to Social Media Listening & its Applications
• Setting Up Social Listening Strategies & Goals
• Utilizing Social Listening Tools & Technologies
• Data Analysis & Interpretation for Actionable Insights
• Identifying & Tracking Relevant Keywords & Hashtags
• Sentiment Analysis & Brand Reputation Management
• Competitive Analysis & Benchmarking
• Crisis Communication & Reputation Repair using Social Listening
• Reporting & Presenting Social Listening Findings

Career path

Career Role Description
Social Media Listening Analyst Analyze social media data to understand brand perception, identify trends, and inform marketing strategies. Requires strong analytical and reporting skills.
Social Media Strategist (with Listening Focus) Develop social media strategies informed by social listening data. Requires strategic thinking and understanding of social media platforms.
Community Manager (Social Listening Expertise) Manage online communities, responding to customer queries, and leveraging social listening to enhance customer experience. Requires excellent communication skills.
Digital Marketing Manager (Social Listening) Lead and oversee digital marketing campaigns, utilizing social listening data to optimize performance. Requires a broad understanding of digital marketing and analytics.

Entry requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
ADVANCED CERTIFICATE IN SOCIAL MEDIA LISTENING SKILLS
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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