Certificate Programme in Social Media Listening and Monitoring Strategies

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Social Media Listening is crucial for businesses today. This Certificate Programme equips you with practical strategies for effective social media monitoring.

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About this course

Learn to analyze social media data, identify trends, and manage your brand's online reputation. Designed for marketing professionals, communications specialists, and social media managers. Master tools and techniques for sentiment analysis, brand mentions tracking, and competitive intelligence. Gain in-depth knowledge of best practices and develop actionable insights. Enhance your skills and elevate your career. Enroll now and transform your social media approach. Learn more and register today!

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Course details

• Introduction to Social Media Listening & Monitoring
• Setting up Social Listening Tools & Technologies
• Defining Key Performance Indicators (KPIs) & Metrics
• Data Collection & Analysis Techniques
• Identifying & Tracking Brand Mentions & Sentiment
• Crisis Communication & Reputation Management
• Competitive Analysis & Benchmarking
• Reporting & Visualizing Social Media Data
• Legal & Ethical Considerations in Social Listening
• Strategic Planning & Implementation for Social Listening

Career path

Career Role Description
Social Media Analyst (UK) Analyze social media data to understand brand perception, competitor activity, and customer sentiment. Requires strong listening and monitoring skills.
Community Manager (Social Media) Manage and engage with online communities, responding to queries, building relationships, and monitoring brand reputation. Exceptional listening skills are crucial.
Social Media Strategist (UK) Develop and implement social media strategies aligned with business objectives. Involves thorough social media listening and data analysis for informed decision-making.
Digital Marketing Specialist (Social Media Focus) Develop and execute social media marketing campaigns. Requires comprehensive social listening and data analysis for campaign optimization and performance measurement.

Entry requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Skills you'll gain

Social Media Proficiency Listening Skills Monitoring Strategies Data Analysis.

Course fee

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Earn a career certificate

Sample Certificate Background
CERTIFICATE PROGRAMME IN SOCIAL MEDIA LISTENING AND MONITORING STRATEGIES
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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