Professional Certificate in Social Media Conversion Tracking

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Social Media Conversion Tracking: Master the art of measuring your social media ROI. This Professional Certificate is for marketers, entrepreneurs, and analysts seeking advanced skills in social media analytics.

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About this course

Learn to implement Google Analytics, Facebook Pixel, and other key tools. Understand attribution modeling, campaign optimization, and data visualization. Gain practical experience through real-world case studies and hands-on exercises. Boost your career prospects and demonstrate your expertise in digital marketing. Elevate your social media marketing strategies with data-driven insights. Enroll today and unlock the power of accurate conversion tracking!

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Course details

• Introduction to Conversion Tracking & Analytics
• Setting up Conversion Tracking in Google Ads
• Facebook Pixel Implementation and Optimization
• Tracking Conversions Across Multiple Platforms
• Attribution Modeling and Analysis
• Measuring ROI and Optimizing Campaigns
• Advanced Conversion Tracking Techniques
• Data Privacy and Compliance in Conversion Tracking
• Reporting and Dashboard Creation
• Case Studies and Best Practices

Career path

Job Role Description Skills
Social Media Marketing Manager Develop and execute social media strategies, focusing on conversion tracking and ROI. Oversee campaigns across multiple platforms. Conversion Tracking, Analytics, Social Media Advertising, Google Analytics
Digital Marketing Analyst Analyze website and social media data to optimize campaigns, focusing on conversion tracking and user behavior. Data Analysis, Conversion Rate Optimization (CRO), Google Analytics, Social Media Analytics
Social Media Specialist (Conversion Focus) Create engaging social media content and manage campaigns with a strong emphasis on conversion tracking and performance measurement. Content Creation, Social Media Management, Conversion Tracking, A/B Testing
PPC Specialist (Social Media) Manage paid social media advertising campaigns, focusing on optimizing for conversions and maximizing ROI. PPC Advertising, Social Media Advertising, Campaign Management, Conversion Tracking

Entry requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Skills you'll gain

Social Media Analytics Conversion Tracking Data Interpretation Campaign Optimization

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Earn a career certificate

Sample Certificate Background
PROFESSIONAL CERTIFICATE IN SOCIAL MEDIA CONVERSION TRACKING
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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