Graduate Certificate in Social Media Tracking

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Social Media Tracking: Master the art of online reputation management and social listening. This Graduate Certificate equips you with the skills to analyze social media data and extract actionable insights.

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About this course

Designed for marketing professionals, researchers, and public relations specialists, it covers sentiment analysis, brand monitoring, and competitive intelligence. Learn to use advanced tools for social media analytics and data visualization. Develop strategic communication plans based on real-time social data. Gain a competitive edge with data-driven decision making. Improve your organization's online presence. Enroll now and unlock the power of social media intelligence! Explore the program details today.

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Course details

• Social Media Landscape & Analytics Platforms
• Data Mining and Social Listening Techniques
• Sentiment Analysis and Brand Monitoring
• Social Media Crisis Management & Response
• Visualizing Social Media Data & Reporting
• Ethical Considerations in Social Media Tracking
• Advanced Social Media Tracking Tools & Technologies
• Competitive Intelligence & Market Research
• Influencer Marketing & Measurement
• Predictive Analytics & Forecasting in Social Media

Career path

Career Role (Social Media Tracking) Description
Social Media Analyst Analyze social media data to identify trends and insights, providing actionable recommendations for clients. Requires strong analytical and reporting skills.
Social Media Strategist Develop and implement comprehensive social media strategies aligned with business objectives. Expertise in social media marketing and campaign management is essential.
Digital Marketing Specialist (Social Media Focus) Manage social media channels, creating engaging content and running targeted advertising campaigns. Strong understanding of SEO and social media analytics is needed.
Social Media Manager Oversee all aspects of social media presence, including content creation, community management, and performance tracking. Excellent communication and project management skills are key.

Entry requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Earn a career certificate

Sample Certificate Background
GRADUATE CERTIFICATE IN SOCIAL MEDIA TRACKING
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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