Graduate Certificate in Tourism Marketing Strategy and Analysis
-- viewing nowTourism Marketing Strategy and Analysis: This Graduate Certificate empowers tourism professionals. Develop expert skills in market research, digital marketing, and revenue management.
3,868+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
About this course
100% online
Learn from anywhere
Shareable certificate
Add to your LinkedIn profile
2 months to complete
at 2-3 hours a week
Start anytime
No waiting period
Course details
• Digital Marketing for the Tourism Sector
• Tourism Data Analytics and Insights
• Strategic Tourism Planning & Destination Management
• Consumer Behaviour in Tourism
• Tourism Market Research and Segmentation
• Sustainable and Responsible Tourism Marketing
• Tourism Brand Management and Communication
• E-commerce and Online Booking Strategies for Tourism
• Tourism Marketing Campaign Development and Evaluation
Career path
Career Role in Tourism Marketing | Description |
---|---|
Tourism Marketing Manager (UK) | Develop and execute marketing strategies for tourism businesses, encompassing digital marketing, social media, and campaign management. High demand for data analysis skills. |
Digital Marketing Specialist - Tourism | Focus on online channels, SEO, SEM, and social media marketing to attract tourists. Expertise in analytics and campaign performance measurement is crucial. |
Tourism Market Research Analyst | Conduct market research, analyze tourism trends, and provide data-driven insights to inform marketing strategies. Strong analytical and reporting skills are key. |
E-commerce Manager (Tourism) | Manage online booking platforms and optimize the customer journey for tourism products and services. Experience with CRM and conversion rate optimization is vital. |
Social Media Marketing Manager (Tourism) | Develop and implement social media strategies to engage with target audiences and drive bookings. Creativity and strong community engagement skills are essential. |
Entry requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
Why people choose us for their career
Loading reviews...
Frequently Asked Questions
Course fee
- 3-4 hours per week
- Early certificate delivery
- Open enrollment - start anytime
- 2-3 hours per week
- Regular certificate delivery
- Open enrollment - start anytime
- Full course access
- Digital certificate
- Course materials
Get course information
Earn a career certificate
