Graduate Certificate in Social Media Customer Relationship Management

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Social Media Customer Relationship Management (CRM) is revolutionizing how businesses interact with customers. This Graduate Certificate equips you with the skills to manage and leverage social media platforms for effective CRM.

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About this course

Learn social listening, community management, and crisis communication strategies. Designed for marketing professionals, entrepreneurs, and customer service agents, this program enhances your expertise in digital marketing and customer engagement. Master social media analytics and customer journey mapping to boost ROI and customer satisfaction. Gain a competitive edge in today's digital landscape. Elevate your career prospects. Explore the program today and transform your social media approach!

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Course details

• Social Media Listening & Analytics
• CRM Strategy & Implementation for Social Media
• Social Media Content Marketing & Engagement
• Crisis Communication & Reputation Management on Social Media
• Social Media Advertising & Campaign Management
• Data Privacy & Compliance in Social CRM
• Customer Journey Mapping & Social Media Integration
• Measuring ROI & Reporting in Social CRM
• Emerging Trends in Social Media CRM

Career path

Career Role Description
Social Media Manager (UK) Develop and execute social media strategies, manage community engagement, and analyze campaign performance. High demand for creative and analytical skills.
Digital Marketing Specialist (UK) Develop and implement integrated digital marketing strategies, leveraging social media for customer acquisition and retention. Requires strong CRM and analytics expertise.
Community Manager (UK) Build and nurture online communities, engage with customers on social media, and manage online reputation. Requires excellent communication and customer service skills.
Social Media Analyst (UK) Analyze social media data to identify trends, measure campaign effectiveness, and provide insights for strategic decision-making. Strong analytical and reporting skills are crucial.
Customer Success Manager (Social Media) (UK) Focuses on customer retention and satisfaction through proactive engagement on social media platforms. Requires empathy, problem-solving skills, and CRM expertise.

Entry requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Earn a career certificate

Sample Certificate Background
GRADUATE CERTIFICATE IN SOCIAL MEDIA CUSTOMER RELATIONSHIP MANAGEMENT
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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