Executive Certificate in Social Media Crisis Communication

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Social Media Crisis Communication: This Executive Certificate equips professionals with the essential skills to navigate online reputational threats. Learn to develop effective crisis communication strategies for various platforms, including Twitter, Facebook, and Instagram.

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About this course

Target audience: Public relations professionals, communication managers, and executive leaders needing to manage online crises. Master risk assessment, issue monitoring, and rapid response techniques. Gain practical experience through simulations and case studies focusing on brand reputation management and stakeholder engagement. Develop your ability to mitigate damage and restore trust during online controversies. Enroll today and master the art of navigating social media crises. Explore our program and elevate your crisis management capabilities.

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Course details

• Understanding the Social Media Landscape & its Impact on Crises
• Crisis Communication Planning & Strategy Development
• Identifying & Assessing Social Media Threats
• Developing a Social Media Crisis Response Plan
• Engaging with Stakeholders During a Crisis
• Monitoring & Measuring Social Media Sentiment
• Legal & Ethical Considerations in Crisis Communication
• Social Media Listening & Early Warning Systems
• Post-Crisis Analysis & Improvement
• Case Studies & Best Practices in Social Media Crisis Management

Career path

Career Role Description
Social Media Crisis Manager (UK) Develops and implements strategies to mitigate reputational damage during online crises. Manages social media channels, engages with stakeholders, and monitors online sentiment. High demand for strong communication and crisis management skills.
Digital PR & Crisis Communication Specialist Combines digital PR expertise with crisis communication skills. Proactive in building positive brand reputation and reactive in managing online crises. Requires strong media relations and storytelling abilities.
Social Media Strategist (Crisis Response Focus) Develops long-term social media strategies with a built-in crisis response plan. Provides training and guidance to teams on social media best practices during crises. Strong analytical and problem-solving skills are essential.
Communications Manager (Social Media Crisis Expertise) Leads the organization's communications response during social media crises. Works with senior leadership to craft messaging and manage stakeholder expectations. Excellent leadership and decision-making skills are key.

Entry requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Earn a career certificate

Sample Certificate Background
EXECUTIVE CERTIFICATE IN SOCIAL MEDIA CRISIS COMMUNICATION
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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