Executive Certificate in Social Media Listening for Social Networks

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Social Media Listening is crucial for today's businesses. This Executive Certificate equips you with the skills to effectively leverage social media data.

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About this course

Learn social network analysis, sentiment analysis, and brand monitoring. Ideal for marketing professionals, PR specialists, and executives. Gain insights into consumer behavior and competitor strategies. Master data visualization and reporting techniques. Improve decision-making with actionable intelligence gathered from online conversations. Enhance your professional profile and career prospects. Enroll now and unlock the power of social media insights. Explore the program today!

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Course details

• Introduction to Social Media Listening & its Business Applications
• Setting up Social Listening Tools & Technologies
• Identifying Key Metrics & KPIs for Social Media Measurement
• Analyzing Social Data: Sentiment Analysis & Trend Identification
• Competitive Intelligence & Benchmarking using Social Listening
• Crisis Management & Reputation Management on Social Media
• Leveraging Social Listening for Product Development & Improvement
• Social Listening for Customer Service & Engagement
• Data Visualization & Reporting of Social Listening Insights
• Ethical Considerations & Best Practices in Social Media Listening

Career path

Career Role Description
Social Media Analyst (UK) Analyze social media data to understand brand sentiment, identify trends, and provide actionable insights. Requires strong social media listening skills.
Community Manager (Social Media) Manage and grow online communities, engaging directly with users and fostering positive brand interactions. Exceptional social media listening is crucial for effective community building.
Social Media Strategist (UK Market) Develop and implement social media strategies aligning with business goals. Involves leveraging social media listening for informed decision-making.
Digital Marketing Specialist (Social Listening Focus) Develop and execute digital marketing campaigns with a strong emphasis on using social media listening to optimize campaigns and improve ROI.

Entry requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
EXECUTIVE CERTIFICATE IN SOCIAL MEDIA LISTENING FOR SOCIAL NETWORKS
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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