Executive Certificate in Social Media Listening for Certifications

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Social Media Listening: Master the art of online conversation analysis. This Executive Certificate equips professionals with essential skills in social media analytics and brand reputation management.

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About this course

Learn to leverage sentiment analysis, competitive intelligence, and crisis communication strategies. Designed for marketing managers, PR professionals, and business leaders seeking to enhance their decision-making through data-driven insights. Gain practical experience using leading social listening tools and techniques. Boost your career and improve your organization's online presence. Enroll today and unlock the power of social media intelligence! Explore the program details now.

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Course details

• Social Media Landscape & Listening Fundamentals
• Defining Objectives & KPIs for Social Listening
• Choosing the Right Social Listening Tools & Technologies
• Data Collection, Cleaning, and Analysis Techniques
• Sentiment Analysis & Brand Reputation Management
• Competitive Intelligence & Benchmarking
• Crisis Communication & Reputation Repair
• Identifying & Engaging Key Influencers
• Reporting & Presentation of Social Listening Insights
• Ethical Considerations & Data Privacy in Social Listening

Career path

Job Role Description Skills
Social Media Strategist Develop and implement social media strategies, leveraging listening data for informed decision-making. Social Media Listening, Strategy, Analytics, Content Marketing
Community Manager (Social Media) Manage online communities, engage with audiences, and analyze sentiment using social listening tools. Social Media Listening, Community Management, Engagement, Customer Service
Digital Marketing Analyst Analyze social media data, identify trends, and optimize campaigns based on social listening insights. Social Media Listening, Analytics, Data Analysis, Digital Marketing
Social Media Intelligence Analyst Gather and analyze social media data to identify risks and opportunities, providing actionable insights. Social Media Listening, Data Analysis, Intelligence Gathering, Reporting

Entry requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Earn a career certificate

Sample Certificate Background
EXECUTIVE CERTIFICATE IN SOCIAL MEDIA LISTENING FOR CERTIFICATIONS
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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