Certified Specialist Programme in Social Media Listening Platforms

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Social Media Listening Platforms: Master the art of social listening. This Certified Specialist Programme equips you with expert-level skills in using leading social media listening tools.

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About this course

Learn data analysis and sentiment analysis techniques. Ideal for marketing professionals, brand managers, and market research analysts. Gain insights into consumer behavior, brand reputation, and competitive landscape. Develop actionable strategies based on data-driven insights. Enhance your career prospects with this valuable certification. Explore the curriculum and register today!

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Course details

• Introduction to Social Media Listening and its Business Applications
• Key Social Media Listening Platforms: Functionality & Comparison
• Data Collection and Management Techniques
• Social Listening Analytics and Reporting
• Sentiment Analysis and Brand Monitoring
• Competitive Intelligence & Benchmarking using Social Listening
• Crisis Communication Management via Social Listening
• Ethical Considerations and Data Privacy in Social Listening
• Advanced Search Strategies and Boolean Operators
• Case Studies and Best Practices in Social Media Listening

Career path

Career Role Description
Social Media Listening Analyst Analyze social media data to understand brand perception, customer sentiment, and competitor activity. Requires strong data analysis and social media listening platform skills.
Social Media Intelligence Specialist Leverage social media listening tools to identify emerging trends, risks, and opportunities. Expertise in interpreting data and presenting actionable insights is crucial.
Digital Marketing Manager (Social Listening Focus) Develop and implement social media strategies using listening data to inform campaign creation, optimization, and measurement. Excellent communication and project management skills are essential.
Social Media Strategist (Data-Driven) Develop and execute holistic social media strategies grounded in insights gathered from social listening platforms. Demonstrate a proven ability to translate data into impactful strategies.

Entry requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
CERTIFIED SPECIALIST PROGRAMME IN SOCIAL MEDIA LISTENING PLATFORMS
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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