Advanced Skill Certificate in Digital Marketing Execution
-- viewing nowDigital Marketing Execution: Master the art of online marketing. This Advanced Skill Certificate equips you with practical skills in SEO, SEM, social media marketing, and email marketing.
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Course details
• Search Engine Marketing (SEM) & Pay-Per-Click (PPC) Advertising
• Social Media Marketing (SMM)
• Email Marketing
• Content Marketing & Strategy
• Web Analytics & Reporting
• Digital Marketing Strategy & Planning
• Conversion Rate Optimization (CRO)
• Marketing Automation
• Affiliate Marketing
Career path
Career Role (Digital Marketing Execution) | Description |
---|---|
Digital Marketing Executive | Develop and implement digital marketing campaigns across various channels. Manage SEO, PPC, social media, and email marketing. Strong analytical skills are essential. |
SEO Specialist | Optimise websites for search engines to improve organic rankings. Conduct keyword research, on-page and off-page optimisation, and track performance. |
PPC Specialist | Manage paid advertising campaigns on platforms like Google Ads and Bing Ads. Create and optimise ads, manage budgets, and track ROI. |
Social Media Manager | Develop and execute social media strategies across platforms like Facebook, Instagram, and Twitter. Create engaging content, monitor brand mentions, and analyse performance. |
Email Marketing Specialist | Develop and implement email marketing campaigns. Create engaging email content, manage email lists, and track campaign performance. |
Entry requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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