Postgraduate Certificate in Social Media KPIs

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The Postgraduate Certificate in Social Media KPIs is a comprehensive course designed to equip learners with the essential skills needed to excel in the rapidly evolving social media landscape. This course focuses on the importance of measuring and analyzing key performance indicators (KPIs) to drive successful social media strategies and achieve business objectives.

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About this course

In today's digital age, social media has become a critical component of every organization's marketing and communications strategy. As such, there is a growing demand for professionals who can effectively measure and analyze social media data to drive business growth. This course is designed to meet that demand by providing learners with a deep understanding of social media KPIs and how to use them to measure the success of social media campaigns. Learners will gain hands-on experience with social media analytics tools and learn how to interpret data to make informed decisions that drive business results. By completing this course, learners will be equipped with the skills and knowledge needed to advance their careers in social media marketing, communications, and analytics. They will be able to demonstrate their expertise in social media KPIs, making them highly valuable to employers in a wide range of industries.

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Course details

• Website Traffic & Engagement
• Social Media Reach & Impressions
• Lead Generation & Conversion Rates
• Brand Sentiment & Monitoring
• Community Growth & Engagement
• Content Performance & Analytics
• Campaign ROI & Measurement
• Influencer Marketing KPIs
• Customer Satisfaction & Feedback

Career path

Career Role (Primary Keyword: Social Media Manager) Description
Senior Social Media Manager (Secondary Keyword: Marketing) Develops and executes comprehensive social media strategies, leading teams and managing large budgets. High industry demand.
Social Media Specialist (Secondary Keyword: Analytics) Focuses on content creation, scheduling, and community engagement, analysing performance data for continuous improvement. Strong growth potential.
Social Media Coordinator (Secondary Keyword: Community Management) Supports social media managers in day-to-day tasks, including content posting and community interaction. Entry-level role with clear progression paths.

Entry requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Earn a career certificate

Sample Certificate Background
POSTGRADUATE CERTIFICATE IN SOCIAL MEDIA KPIS
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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