Career Advancement Programme in Social Media Performance Metrics
-- viewing nowSocial Media Performance Metrics: This Career Advancement Programme is designed for marketing professionals, analysts, and social media managers. Master key social media analytics tools and techniques.
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Course details
• Engagement Rate (Likes, Comments, Shares)
• Website Clicks & Conversions
• Brand Mentions & Sentiment Analysis
• Audience Demographics & Growth
• Cost Per Engagement (CPE) & Cost Per Acquisition (CPA)
• Return on Investment (ROI)
• Influencer Marketing Metrics
• Competitor Benchmarking
Career path
Career Role (Social Media Performance Metrics) | Description |
---|---|
Social Media Manager (UK) | Develop and execute social media strategies, analyze performance metrics, and manage social media accounts to increase brand visibility. Strong reporting skills are essential. |
Digital Marketing Analyst (UK) | Analyze website and social media data, identify trends, and provide actionable insights to improve marketing performance. Expertise in data visualization and reporting is crucial. |
Social Media Strategist (UK) | Develop long-term social media strategies aligned with business objectives, focusing on audience engagement and performance optimization. Excellent analytical and communication skills are needed. |
Performance Marketing Specialist (UK) | Optimize paid social media campaigns, track key performance indicators (KPIs), and analyze campaign performance to maximize ROI. Experience with major social media ad platforms is vital. |
Entry requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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