Certificate Programme in Social Media Monitoring Strategies
-- viewing nowSocial Media Monitoring: Master the art of effective online reputation management. This Certificate Programme equips you with practical strategies for analyzing social media data.
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Course details
• Setting Up Social Media Monitoring Tools and Technologies
• Defining Key Performance Indicators (KPIs) and Measurement Strategies
• Sentiment Analysis and Brand Reputation Management
• Social Listening and Competitive Analysis
• Crisis Communication and Reputation Repair on Social Media
• Data Visualization and Reporting for Social Media Insights
• Ethical Considerations and Legal Compliance in Social Media Monitoring
• Advanced Social Media Analytics and Predictive Modelling
Career path
Career Role in Social Media Monitoring | Description |
---|---|
Social Media Analyst (UK) | Analyze social media data to identify trends and insights, providing actionable recommendations for strategic marketing and brand management. Requires strong analytical and reporting skills. |
Social Media Strategist (UK) | Develop and execute social media strategies, aligning with overall marketing objectives. Oversees content calendars, engagement strategies and social listening. Excellent communication and strategy development skills are essential. |
Community Manager (UK) | Engage directly with online communities, building brand loyalty and managing online reputation. Requires excellent communication, customer service, and conflict resolution skills. |
Digital Marketing Executive (UK) – Social Media Focus | Executes social media marketing campaigns and reports on performance, contributing to wider digital marketing strategies. Strong understanding of relevant social media platforms and analytics is a must. |
Entry requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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