Graduate Certificate in Social Media Monitoring Platforms
-- viewing nowSocial Media Monitoring Platforms: Master the tools shaping modern communication. This Graduate Certificate equips professionals with in-depth knowledge of leading social media monitoring platforms.
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Course details
• Social Listening & Brand Reputation Management
• Data Analytics for Social Media: Interpretation & Reporting
• Social Media Crisis Communication & Management
• Advanced Search Techniques & Data Mining on Social Platforms
• Utilizing Social Media Monitoring Platforms: Hands-on Training
• Ethical Considerations & Legal Implications of Social Media Monitoring
• Competitive Analysis & Benchmarking using Social Media Data
• Influencer Marketing & Social Media Measurement
• Social Media Monitoring for Public Relations & Advocacy
Career path
Career Role | Description |
---|---|
Social Media Monitoring Analyst (UK) | Track brand mentions and sentiment across various platforms. Identify trends and provide actionable insights for improved social media strategy. Requires strong analytical skills and familiarity with social media monitoring tools. |
Social Media Strategist & Monitoring Specialist | Develop and implement social media strategies while actively monitoring performance. Analyze data from social listening platforms to optimize campaigns and content. Deep understanding of social media algorithms and analytics crucial. |
Digital Marketing Manager (Social Media Focus) | Manage social media presence, including content creation, scheduling, and monitoring. Analyze data to improve ROI. Extensive experience in social media marketing and monitoring platforms essential. |
Community Manager & Social Media Monitoring | Engage with online communities and monitor brand reputation. Respond to customer queries and feedback. Excellent communication skills and a keen eye for social media trends needed. |
Entry requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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