Advanced Certificate in Behavioral Economics in Healthcare PR
-- viewing nowBehavioral Economics in Healthcare PR: This advanced certificate program equips healthcare professionals and PR specialists with cutting-edge insights. Understand patient decision-making and leverage behavioral insights to craft effective communication strategies.
5,354+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
About this course
100% online
Learn from anywhere
Shareable certificate
Add to your LinkedIn profile
2 months to complete
at 2-3 hours a week
Start anytime
No waiting period
Course details
• Framing Effects and Decision-Making in Healthcare Contexts
• Nudging and Choice Architecture in Healthcare Communication
• Risk Perception and Communication in Healthcare PR
• Health Literacy and its Impact on Behavior Change
• Developing Behaviorally-Informed Healthcare Campaigns
• Measuring the Effectiveness of Behavioral Interventions
• Ethical Considerations in Behavioral Healthcare PR
• Crisis Communication and Behavioral Responses in Healthcare
• Social Marketing and Healthcare Behavior Change
Career path
Career Role | Description |
---|---|
Healthcare Communications Manager (Behavioral Economics) | Develops and implements strategic communication plans leveraging behavioral economics principles to improve healthcare outcomes and patient engagement. Strong project management skills are essential. |
Behavioral Scientist (Healthcare Marketing) | Applies behavioral science insights to design and evaluate healthcare marketing campaigns. Analyzes data and provides recommendations for optimizing campaign effectiveness. |
Health Economist (Behavioral Insights) | Conducts economic evaluations of healthcare interventions, incorporating behavioral economics principles to assess cost-effectiveness and impact on patient behavior. |
Patient Engagement Specialist (Behavioral Change) | Designs and delivers programs to improve patient adherence to treatment plans by utilizing insights from behavioral economics. Excellent communication skills are key. |
Entry requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
Why people choose us for their career
Loading reviews...
Frequently Asked Questions
Course fee
- 3-4 hours per week
- Early certificate delivery
- Open enrollment - start anytime
- 2-3 hours per week
- Regular certificate delivery
- Open enrollment - start anytime
- Full course access
- Digital certificate
- Course materials
Get course information
Earn a career certificate
