Global Certificate Course in IGTV Advertising Best Practices
Published on June 24, 2025
About this Podcast
HOST: Welcome to our podcast, today we're talking with an expert about the Global Certificate Course in IGTV Advertising Best Practices. Can you tell us a bit about who this course is designed for? GUEST: Absolutely, this course is primarily aimed at marketing professionals, social media managers, and business owners who want to leverage IGTV for brand awareness and increased sales. HOST: That's great. And what kind of best practices will they learn in this course? GUEST: They'll learn best practices for creating engaging video content, targeting the right audience, and optimizing campaigns for maximum ROI. We also cover effective advertising strategies and measurement techniques. HOST: I see. With the ever-evolving nature of social media, what current industry trends are relevant to this course? GUEST: One trend is the shift towards vertical video, which is perfect for IGTV. Also, the importance of authenticity and storytelling in video advertising is more relevant than ever. HOST: That's really interesting. Were there any challenges you faced while putting together this course? GUEST: Yes, keeping up with the constant updates and changes in Instagram's algorithm and ad policies was a bit challenging, but it's also what makes this course so valuable. HOST: Absolutely, staying up-to-date can be tough. Lastly, where do you see the future of IGTV advertising headed? GUEST: I believe we'll see more interactive features, like shoppable videos, and an increased focus on user-generated content. It's an exciting time for IGTV advertising. HOST: Thank you so much for sharing your insights with us today. This course sounds like a fantastic opportunity for anyone looking to boost their Instagram marketing skills and unlock the full potential of IGTV advertising. GUEST: Thank you, I'm excited to see the results our students will achieve!
